Ngumpi.com – The fast fashion industry is a unique beast. Its principles of supply and demand still hold the power to shake up our culture. If you think about it, the whole purpose behind the most popular clothing lines is to make the most out of fashion while making as little impact on the environment as possible. In this light, it’s interesting to see how this applies to the fashion industry. After all, it was the advent of mass-produced clothes which spurred environmental activists to start worrying about the damage our clothes are causing to the environment.
Fashion Design With The Highest Price
Take for example the recent hullabaloo about a high price point in some clothing items. Everyone from Wall Street traders to Paris Hilton was quick to jump on the bandwagon, condemning the move as the signal that “fashion has reached its peak”. Is this just another fad, or is there something else going on here? Well, there’s more to it than meets the eye, and fashion gurus have been telling us for years that the supply chain within the clothing industry is one of the biggest causes of rising prices – it’s also one of the key reasons why we can’t get a good feel for a particular brand until we’ve looked at the price point of the garments in question. So how true is this?
Let’s take a closer look at the reasons why fast fashion is so unsustainable for the environment. The bulk of the products come from developing countries with labor conditions that aren’t quite adequate. Many of the garments are produced using child labor or working hours that are too long. Most of these issues will not be highlighted by the major fashion brands, but they are an important part of the story.
Clothes With Simple But Luxurious Designs
The clothing produced by the multi-national fashion companies like clothing from fast fashion companies like clothing from fast-food restaurants. These clothing items often include fast food restaurant chain logos, which are a symbol of quality and style. What is lost in the mix is the fact that these chains are exploiting people who work long hours and for very low wages, while they themselves are living a lifestyle of luxury and wealth. These workers have little to live on, and very little to do – and that means that they become exhausted quickly. What these workers do before coming into contact with the final product they produce is little more than sleep and eat.
Of course, there is one fast-fashion retailer that offers a sustainable fashion option, and that is Hytest. Hytest produces a line of “green” clothing items. Not only are the garments environmentally friendly, but Hytest has created its own energy production facility – which means that these garments are much more affordable to purchase. This is a real win-win situation for Hytest and for the environment.
Burberry Brand Clothing Model
The other fast-fashion retailer that offers sustainable fashion is Burberry. Burberry is famous for its high quality, stylish, and luxurious clothing. However, in the last decade, it has fallen far behind fashion houses from around the world when it comes to manufacturing green clothes. Many customers are now turning to eco-friendly brands for their trendy clothes.
While these two companies are making a difference, there are many more brands that should join in the fight for a more sustainable future. A perfect example of how slow fashion brands can make a difference is Calvin Klein. Calvin Klein has been producing quality clothing for over forty years. Today, the company still takes a great deal of pride in the way that its clothes look. In fact, many of its designs are considered iconic.
The key for fast fashion brands in the last decade has been online shopping. Online shopping has allowed even the most unpopular brands to be seen by millions of people. It has also allowed them to sell at a fraction of their production costs. As more people turn to online shopping, these types of companies will need to continue to innovate to stay in business.
